Ever since Snapchat started the craze known as Stories, it would seem as though every other social media channel would want to copy it. Recently, YouTube did exactly that by unveiling its own service, YouTube Stories. The fact that it took the biggest video streaming company this long to come out with a similar feature may be surprising, but the fact that it's available lends itself to many creative ideas. Here are some important details that those in Long Island advertising can provide.
According to reputable authorities on marketing, fishbat included, YouTube Stories is a mobile feature that allows users to create their own Stories, hence the name. Along with photos and videos, you will be able to add decorations like filters and music, effectively making your content all your own. It's easy enough to do, too. All you have to do, upon entering the app, is tap the video camera icon and select the option, "Create Story."
Before you start curating your own Stories, though, it's worth noting that YouTube Stories isn't available to everyone right now. In fact, as of now, it's only open to certain content creators, particularly those that have 10,000 subscribers or more. It's expected that this feature will be provided to more users as time goes on. However, one can look this as a testing period, where certain curators will be able to try out the feature and see what it has to offer.
When it comes to specific features of YouTube Stories, there are a few to make note of. First, users will be able to comment on Story posts, which content creators can respond to if they wish. Second, the Stories themselves last for seven days, which is considerably longer than other social media platforms. Given the fact that Snapchat Stories are only up for 24 hours before being deleted, this is a considerable upgrade.
It would make sense as to why YouTube would unveil its own version of Stories, as it can do well on this video streaming platform. After all, unlike other social channels, it focuses predominately on video, whereas the likes of Facebook and Twitter are more conversational. Whether YouTube Stories takes off remains to be seen, but there is confidence behind this feature. It's a simple matter of how well the larger community takes to it.
According to reputable authorities on marketing, fishbat included, YouTube Stories is a mobile feature that allows users to create their own Stories, hence the name. Along with photos and videos, you will be able to add decorations like filters and music, effectively making your content all your own. It's easy enough to do, too. All you have to do, upon entering the app, is tap the video camera icon and select the option, "Create Story."
Before you start curating your own Stories, though, it's worth noting that YouTube Stories isn't available to everyone right now. In fact, as of now, it's only open to certain content creators, particularly those that have 10,000 subscribers or more. It's expected that this feature will be provided to more users as time goes on. However, one can look this as a testing period, where certain curators will be able to try out the feature and see what it has to offer.
When it comes to specific features of YouTube Stories, there are a few to make note of. First, users will be able to comment on Story posts, which content creators can respond to if they wish. Second, the Stories themselves last for seven days, which is considerably longer than other social media platforms. Given the fact that Snapchat Stories are only up for 24 hours before being deleted, this is a considerable upgrade.
It would make sense as to why YouTube would unveil its own version of Stories, as it can do well on this video streaming platform. After all, unlike other social channels, it focuses predominately on video, whereas the likes of Facebook and Twitter are more conversational. Whether YouTube Stories takes off remains to be seen, but there is confidence behind this feature. It's a simple matter of how well the larger community takes to it.
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